New Research Finds That Certain Personalities Flock to Certain Cities

neuroticismToday many Americans—or, at least, federal employees — celebrate the day Columbus discovered the continent. (Like we wouldn’t have found it eventually anyway.) In the centuries since, people have spread across this great land in predictable pockets of personality. Yet only recently have psychologists paid attention to the reasons certain people land in certain cities — a subject known as “urban psychology.”

To redress this oversight, the September issue of the American Psychologist includes a pair of studies that examine just how certain character traits vary across urban centers in the United States. The results aren’t always surprising, but they’re certainly noteworthy, and will no doubt invite some strong debate among commenters.

One of these studies was conducted by University of Michigan psychologists Nansook Park and Christopher Peterson (abstract only). While an “urban–rural dichotomy” is often explored in popular culture, the “possibility of variation across cities in the lives of their residents” isn’t studied nearly as often, they write. The work builds off recent observations made by Richard Florida, whose 2008 bestseller Who’s Your City described how the so-called personality of a city indeed reflects the personalities of its residents. As Park and Peterson write:

We root for our local sports teams no matter where we happen to be. We are fond of songs about our own hometowns because they capture who we are. … We carry with us from our place of residence particular feelings, attitudes, norms, values, customs, habits, and lifestyles—city legacies, as it were.

Park and Peterson gathered personality information on 47,369 people from the 50 largest U.S. cities through an Internet survey. They then split these traits into two categories: strengths of the head, which include creativity, curiosity, open-mindedness, and love of learning, and strengths of the heart, which include gratitude, compassion, teamwork, hope, modesty, religiousness:

Our results suggest a broader view of the good life in cities and further imply that different cities are “good” in different ways.

The top ten “head” cities were: San Francisco, Los Angeles, Oakland, Albuquerque, Honolulu, Seattle, Austin, San Diego, New York, and El Paso. The bottom ten were: Arlington (Texas), Oklahoma City, Omaha, Columbus, Las Vegas, Colorado Springs, Fort Worth, Jacksonville, Virginia Beach, and Dallas.

Meanwhile the ten strongest “heart” cities included the following:

El Paso, Mesa, Miami, Virginia Beach, Fresno, Jacksonville, Omaha, Phoenix, Long Beach, and Nashville. The bottom ten were: Boston, Seattle, San Francisco, New York, Washington D.C., Milwaukee, Memphis, Minneapolis, Portland, and Los Angeles.

The second paper was written by Peter Jason Rentfrow of the University of Cambridge, in the U.K. (abstract only). Rentfrow groups personality traits not by city but region (the above graphic, depicting neuroticism, is from his paper). His findings are based on several surveys covering more than three decades of research and reflecting hundreds of thousands of respondents:

  • Neuroticism: high in the Northeast and Southeast; low in Midwest, West.
  • Openness: high in New England, Middle Atlantic, and Pacific; comparatively lower in the Great Plains, Midwest, and Southeastern states.
  • Agreeableness: high in the Southern regions; low in the Northeast.
  • Extraversion: high in the Northeast; low in the West.
  • Conscientiousness: high in the Mountain and West North Central; low in the Pacific and West South Central.

Rentfrow then offers three reasons why such clustering occurs. The first is “selective migration,” meaning that “people migrate to places that satisfy and reinforce their basic psychological needs.” The second is “social influence,” meaning that our thoughts, feelings, and behaviors are influenced by those around us. The third possibility is “ecological influence,” meaning that the physical environment affects “how people interact as well as the types of activities in which they can engage.”

As you joust in the Comment Gallery, just remember: Columbus started it.

Image: Courtesy of the Association for Psychological Science